Customer Relationship Management

Customer Relationship Management

## Make Sense of Information

Customer Relationship Management systems can track and provide information on customer’s personal data, purchase history, buying preferences as well as their needs. FairLeads is a Rails 3 application with complex data import/export functionalities, integrated with PayPal, Postmark, Facebook, LinkedIn and Google. Company managers know that it takes much effort and time to attract new customers and make them come back. They can help their businesses when they know how to manage and analyze customer relationship characteristics throughout the customer lifecycle.

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