PLAYER ACQUISITION, RETENTION AND MONETIZATION PLATFORM
Simplaex is a SaaS platform which allows game developers and publishers to create revenue from their current players and acquire new ones. This self-service platform uses the latest personalization technologies to reach players with custom messages and build lasting relationships with them. Being transparent and easy to integrate, the platform provides marketers with a direct access to millions of identifiable players, solving problems of user acquisition and retention in mobile & online games. With Simplaex game-marketers get best-in-class personalization tools to create messages dynamically customized to the players’ in-game behaviours.
We were responsible for implementing Angular.js single page application (SPA).