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Brandactif

BrandActif is a visual commerce app with scalable, real-time GraphQL API that allows its users to get personalized content related to a given brand and make any mobile device and all sources of branded visual imagery digitally interactive.

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About the project

Project Overview

Description

BrandActif wanted to make a transition from in-house developers to a scalable outsourced environment to build and grow the platform. This led to 7+ years of successful collaboration.

Challenge

To completely rewrite the application with advanced features like image recognition and scan technology and turn the mobile solution into a progressive web application.

Outcome

Progressive web application powered with GraphQL API enabling compatibility with all browsers and operating systems together with smooth communication even on slow mobile network connections.

slider image

our role

Scope of our work

Our developers focused on building a new solution, accessible on any device, from scratch having in mind three pillars of the initial idea: publishing, broadcasting, and using branded assets. We applied an advanced image recognition solution and scanning technology to enable users to interact with brands in a unique way.

Research
Strategy
Concept
UX/UI
Development

system management

User Types

The application can be used by almost anyone but it's mostly focused on brand and marketing managers or other people leading various marketing campaigns.

AdminAdmin
Company ownerCompany owner
Marketing managerMarketing manager

Design system

Styleguide

We have developed a unique and user-friendly design system.

Typography

Colors

Primary#0053FF
Secondary#FF6503
Logo font#0C0A32
Font primary#333333
Font secondary#808080
Complementary#36A93F

Components

Styleguide-components-mockup

results

Outcome Gallery

This is how the app looks inside!

Mobile Screens

Mobile Screens

Campaign view

Campaign view

Users screens

Users screens-0Users screens-1
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Awards & Certificates

reviewed on
30 reviews
  • Top 1000 Companies Global 2021
  • Top Development Company Poland 2021
HR dream team
  • 2020 HR Dream Team Award
  • 2016 Employer Branding Featured
  • 2015 HR Dream Team Award
ISO CertificateISO Certificate
  • Information Security Management System compliant with PN-EN ISO/IEC 27001
  • Business Continuity Management compliant with ISO 22301