The process of building a SaaS application can be divided into 6 key stages:

Market analysis - evaluate your idea and its potential compared to existing saas solutions on the market and think about its features and integrations.
Discussing requirements - a clear plan is key. In a SaaS model, it is crucial to ensure maximum security as it is the foundation of a good solution.
Defining the MVP - building a Minimum Viable Product means creating a product with core features that can be tested by its early users and later be developed into the final product.
Choosing the pricing model - there are different pricing models for SaaS solutions that can greatly influence your product’s popularity. The pricing model should be adjusted to your target users’ needs.
Deciding on technical aspects - This is the point where you need to determine how to build your software and which tools to use. You should talk to professionals who will help you define your needs.
Finding or creating a development team - you can choose to create an in-house team or outsource the development fully or partially. Outsourcing to a fully-fledged team will give you lots of advantages and will allow you to focus on business processes like marketing.

The creation of a SaaS app is a difficult task. You may encounter some difficulties along the road like:

Inadequate Execution - When a project fails, people frequently blame the idea when in reality, the execution was poor. A proper SWOT analysis ensures your idea is effectively executed. Lack of Trust - Proper security of your solution is key to gaining users’ trust. Small Audience - It is crucial that your idea is continually optimized and updated to remain relevant.

By working with an experienced SaaS development company, you can avoid those mistakes. Specialists at Selleo will ensure your product stays up-to-date and meets the latest security standards.

There are a lot of SaaS (software as a Service) metrics that can provide you with crucial information about the state of your product. Using tools like Google Analytics or Hotjar is helpful sometimes may not be enough.

Many SaaS businesses focus on KPIs - Key Performance Indicators like:

• Monthly or annual revenue - This metric is the total amount of revenue generated by a business in a single month. Commonly used by SaaS companies that offer monthly subscription plans.
• CAC (cost of acquiring a customer) - This metric tracks the amount of money you spend to acquire a new customer, including advertising, marketing and sales expenses.
• LTV (customer lifetime value) - This metric revenue generated by a customer over the lifetime of their subscription
• NPS (net promoter score) - This metric measures customer loyalty and satisfaction by asking customers to rate their likelihood of recommending your SaaS product to others.
• Customer churn
  • This metric tracks the percentage of customers who cancel their subscription to your SaaS products over a given period of time

The SaaS (software as a service) software development lifecycle follows a systematic process that involves five key stages:

• Planning and analysis: In this stage, the software engineers work closely with stakeholders to understand their requirements and define the scope of the SaaS app. This includes identifying features, functionalities, and any specific integrations or customizations needed.
• Design and SaaS Architecture: Once the requirements are clear, the team creates a design and architecture for the SaaS app. This involves defining the system components, data models, user interfaces, and the overall SaaS architecture.
• Development and Testing: In this stage, the development team starts coding the application according to the defined design and architecture. Regular testing is conducted to ensure that the software meets the specified requirements and functions as intended.
• Deployment and Release: Once development and testing are complete, the SaaS app is deployed to the production environment. This involves setting up servers, databases, and other necessary infrastructure to make the software available to users.
• Maintenance and Upgrades: After the release, the SaaS app requires ongoing maintenance and upgrades. This includes monitoring the system for any issues, providing support to users, and implementing updates or enhancements based on user feedback and changing requirements.