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Why do Startups Fail?

Why do Startups Fail Due to WRONG Hiring Decisions? How to Change it?

Did you know that hiring the wrong person can cost your company at least 30% of that person's first-year salary? Think about it—if you hire someone at $50,000 a year, a bad hire could set you back $15,000 or more. But it's not just about money slipping away. It's like a domino effect that knocks over your entire team's morale and productivity.

Imagine this: you have a successful startup with a small, close-knit team working hard. Then, you bring in someone who isn't the right fit. Suddenly, deadlines are missed, projects become messy, and your high-performing employees feel frustrated and overwhelmed. The once energetic and motivated environment shifts into one filled with stress and inefficiency.

If you're thinking what percentage of startups fail, here's your answer:

Approximately 90% of startups fail over the long term, with only about 10% achieving success. This high failure rate is consistent across various industries and stages of development.

Key takeaways Icon

Key Takeaways

  • A Bad Hire is Expensive: A wrong hire can cost 30% of their salary and disrupt team productivity and morale.

  • Team Misalignment Causes Startup Failures: Many startups fail due to poor teamwork, not product issues or market demand.

  • Traditional Hiring Methods Are Ineffective: Resumes and interviews often fail to predict job performance, leading to high turnover.

  • Performance-Based Hiring Works Better: Hiring based on real-world tasks and clear goals ensures better team fit and success.

  • Workplace Culture Drives Performance: The right tools, autonomy, and alignment help employees thrive and stay motivated.

The Real Cost of Bad Decisions and Hire

Why does a bad hire impact companies fail?

Tony Hsieh, the famous CEO of Zappos, once estimated that a bad hire cost his company over $100 million. Yep, you heard that right—$100 million! For startups operating on tight budgets, even a fraction of such losses could be devastating.

But why does a single bad hire have such a tremendous impact?

It’s not just about salary. Consider the resources spent on recruiting, onboarding, and training. Factor in the disruption caused to productivity, the negative effects on team dynamics, and potential customer dissatisfaction.

When an employee underperforms or doesn’t align with the company culture, the ripple effects can slow growth and cause long-term setbacks.

It may be cruel, but unfortunately, it's true!

Why Do Startups Fail? The Crucial Role of Team Dynamics

Why small business fail due to team issues and how to avoid it?

Many startups experience rapid early growth, only to hit a plateau or collapse entirely. Surprisingly, startup failure is often not due to a weak product market fit or lack of market demand but rather internal team issues. Studies show that nearly 20% of startups fail because of team misalignment and HR challenges.

A startup is like a sports team—it doesn’t matter if you have talented individuals if they don’t work well together.

The image shows inscriptions that are worth remembering, i.e. misaligned goals, poor communication, clashing personalities

Remember:

  • communication breakdowns,

  • conflicting personalities,

  • unclear objectives can lead to stagnation and even the loss of key team members.

The Solution How to Avoid this?

The good news? You can avoid these pitfalls by adopting a strategic approach to hiring and recognizing the importance of building the right team. Imagine your team as a well-oiled machine, with each part working in harmony with the others. When you have that, obstacles become easier to overcome, creativity flourishes, and your startup can continue growing without experiencing a sudden drop-off.

So, let’s explore how you can build a strong team that keeps your startup thriving and growing, avoiding the common pitfalls that trip up so many entrepreneurs.

Let me hit you with a surprising statistic. Did you know that traditional hiring methods, which focus on resumes and first impressions, lead to a 46% failure rate of new hires within just 18 months? That’s nearly half of all new employees not making it past a year and a half!

Well instead of focusing solely on resumes and traditional interviews, shift towards performance-based hiring. Instead of asking candidates to list their past achievements, ask them to show you how they tackle the real challenges they will face in your company. This method helps you identify candidates who not only have the right skills but also align with your company’s mission and culture.

Performance-Based Hiring: A Game Changer

46 percent of new hires fail within 18 months, primarily due to poor fit rather than lack of ability

Traditional hiring methods often fail because they prioritize past achievements over future performance. Research indicates that nearly 46% of new hires fail within 18 months, primarily due to poor fit rather than lack of ability. Resumes can highlight a person’s experience, but they don’t reveal how they will perform in your unique startup environment.

Here’s how to change the game:

Use Performance Profiles

Instead of listing qualifications, define the specific outcomes you expect from a new hire. For example, instead of saying, Looking for a marketing manager with five years of experience,” say, Seeking a marketing manager who can increase social media engagement by 50% and boost lead generation by 30% within six months. This approach focuses on measurable results.

See the difference? The first focuses on qualifications; the second focuses on results.

So, by shifting to performance-based hiring, you’re not just filling a position—you’re investing in your startup’s success. You’re choosing team members who are ready to hit the ground running, tackle challenges head-on, and drive your company forward.

Test Real-World Scenarios

Ask candidates to demonstrate how they would tackle specific challenges relevant to their role.

Assess Culture Fit

Ensure the person shares your company’s values and vision. A highly skilled candidate who doesn’t align with your team culture can do more harm than good.

How Can You Create a Place Where Your Team Truly Thrives?

The graphic shows how to create an employee-friendly workplace

Even the best people can struggle if they are in the wrong environment.

You could have a team full of superstars, but if the setting isn’t right, their brilliance won’t shine.

Here’s how to create a thriving workplace:

  • Provide Clear Focus: Avoid overwhelming your team with too many priorities. A scattered approach leads to inefficiency.

  • Equip Them With the Right Tools: No team can succeed without proper resources. Invest in the technology and training they need or technical workshop to elevate your team's skills.

  • Encourage Autonomy: Give employees the freedom to make decisions and take ownership of their work.

  • Offer Support, Not Micromanagement: Be a guide and mentor rather than an overbearing supervisor.

  • Ensure Team Alignment: Make sure everyone understands the company’s mission and goals. A unified team moves faster and more efficiently.

Remember:

Your startup environment is like a garden—you can’t just plant seeds and hope for the best. You need to water them, give them sunlight, and protect them from weeds.

Do that, and you’ll have a garden that not only survives but thrives!

Conclusions

Your hiring strategy determines your startup’s future.

Many startups unknowingly sabotage their own success by neglecting smart hiring practices. A weak hiring process is like building a house on unstable ground—it’s only a matter of time before it collapses. But the good news is that by making hiring a priority and implementing performance-based strategies, you can build a strong team that drives your business forward.

Are you ready to refine your hiring strategy and take your startup to the next level? Stay tuned for our next guide, where we uncover the best ways to find top talent, define key roles at every growth stage. However, in this article, you will learn the key strategies for attracting and retaining top tech talent.

faq

The #1 mistake startups can make varies depending on the perspective, but several key errors are commonly highlighted:

Not Talking to Users: Failing to establish a feedback loop with customers is crucial. Startups need to continuously improve their products based on user feedback to ensure they build something people truly love

Lack of Cash Flow Management: Poor cash flow management is a leading cause of startup failures, with about 82% of unsuccessful startups failing due to this issue5.

Reasons for Startup Failure in short: Lack of Product-Market Fit, Financial issues, Poor business model, Marketing and sales challenges, Team dynamics, Competition challenges, Bornout and lack of passion etc.

The percentage of businesses that fail in their first year varies slightly depending on the source, but it generally ranges between 18.4% and 23.2%. Here are some specific figures:

18.4% to 20.8%: These rates are commonly cited for private sector businesses in the U.S., with variations depending on recent data and specific industries.
23.2%: This is a more recent figure from the Bureau of Labor Statistics, indicating a slightly higher failure rate within the first year.

Some states have higher failure rates than others; for example, Washington state has a notably high rate of 40.8%, while California's is lower at around 18.5%.

Overall, about one in five businesses fails within its first year due to various challenges such as financial issues, poor market research, and inadequate business planning

25-30% Failure Rate: Around 25-30% of venture-backed startups fail outright, meaning they liquidate assets and investors lose their entire investment12.
75% Do Not Return Capital: Research shows that approximately 75% of venture-backed startups fail to return investors' capital, which includes those that do not achieve a successful exit or generate sustainable returns345.
Sector-Specific Failures: Certain sectors, such as fintech and technology, have even higher failure rates. For example, 75% of fintech startups fail within two decades


Dariusz Wylon's Avatar
Dariusz Wylon
As a Chief Business Officer, I leverage a unique blend of leadership, innovation, and relationship-building to craft client-centric solutions that drive digital transformation and operational excellence. I facilitate the growth of leaders and their companies helping them to move from the ideation and MVP stage towards the SaaS ScaleUp with revenue streams.
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